No fluff. No

suits. No ego.

We’re with our founders, leveraging our experience to help our founders succeed.

LeverageVC
LeverageVC
leveragevc
“Meir’s expertise in business and tech and marketing propelled Enthusiast to heights we wouldn’t have imagined. To call his efforts full-service would be an understatement.”
Menashe Kestenbaum
Menashe Kestenbaum
Enthusiast Founder
leveragevc
“There is nobody better than Meir to have involved in an early-stage startup. His experience, wisdom, and leadership qualities have tremendously impacted our business.”
Jack Biderman
Jack Biderman
Founder and CEO
leveragevc
“Eshyft has become a go-to brand for many nursing facilities. Meir, as a key partner in the company, brings a wealth of knowledge in this space and in the tech space at large.”
Asher Brody
Asher Brody
Co-Founder and CEO
leveragevc
“Meir has an edge in seeing both the
downside (risks) and the incredible upside (opportunities). He’s a strategic advisor, but also practical.”
Genevieve Roch Decter
Genevieve Roch Decter
Grit Capital Founder

OUR portfolio

Our Prior Experience

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companies valued
over $100M
$ 0 M
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how does Leverage
find the best founders

It’s simple: we only partner with product-obsessed,
people-centric, world-changing winners.

how does Leverage.VC
find the best founders

It’s simple: we scrutinize the founders and only partner with product-obsessed, people-centric, world-changing, winners.

Our hunting ground

Where we locate the gold

LeverageVC

Stage

We focus on the pre-seed, seed or series A stages, when the upside is greatest and our expertise and network have meaningful impact.

LeverageVC

Area

We look for potential monopolies and hard-to-imitate projects in a diverse range of emerging technology fields — with a particular bent towards gaming and mental health.

LeverageVC

Locations

We focus on the US, Canada, and Israel.

LeverageVC
canada
LeverageVC
LeverageVC
LeverageVC

Stage

We focus on the pre-seed, seed or series A stages, when the upside is greatest and our expertise and network have meaningful impact.

LeverageVC
LeverageVC

Area

We look for potential monopolies and hard-to-imitate projects in a diverse range of emerging technology fields — with a particular bent towards gaming and mental health.

LeverageVC

Locations

We focus on the US, Canada, and Israel.

LeverageVC
canada
LeverageVC
The People

Leverage.VC is a group of sleeves-ROLLED-UP founders helping founders

(not stuffy boardroom execs)

Our success comes from thoughtful analysis. A tightly-knit team. A wide-reaching network. And strategic, lasting relationships in the fast-evolving startup world.

MEET MEIR

FOUNDER & MANAGING PARTNER

Meir is a startup aficionado whose single love in the world — aside from his family — is helping entrepreneurs succeed. Meir first got involved in growing startups by mistake when he took pieces of their businesses in exchange for tech and marketing services. Sitting at the intersection of business, marketing and technology has empowered Meir to co-found Enthusiast Gaming, Curbngo and Northspace and advise Browze, GritCap, Eshyft and others. Meir has co-founded, built from the ground up, or closely advised 23 startups to date. And he doesn’t plan on slowing down.

MEET DAVID

Co-founder and Managing Partner

David spent 6 years as an attorney in large law firms (K&E and Cleary) counseling some of the largest global fund sponsors (KKR, TPG, Blackstone) on forming and managing venture, private equity, hedge and real estate funds. David is obsessed with investment theory and loves to delve deep into companies and industries to understand what makes businesses tick. David, has 10 + years experience investing in the private and public sector, and manages a concentrated hedge fund with family partners.

MEET SASHA

PARTNER

Sasha is the co-founder and managing partner of the Greywood and Eastmore Group of companies, multi-strategy investment companies that invest and trade the proprietary capital of Sasha and his partners via their wholly owned subsidiaries. Sasha has launched and seeded broker dealers, hedge funds and venture capital funds and has been trading and investing since 1998. He focuses primarily on multi-asset systematic quantitative strategies, multi-asset global long/short strategies, and early-stage public and private companies.

MEET MENASHE

PARTNER
Menashe began his career in video games at 13 writing for IGN, a large gaming media site. He launched his first gaming blog in 2011 and went on to lead Enthusiast Gaming from its startup roots in a basement in 2015, to an IPO on the Toronto Stock Exchange in 2018. By the end of 2020, Enthusiast was trading on the Nasdaq at a market cap of $1B. Menashe’s has an exceptional business mind and he is a trusted leader in the video game sector.
The Winning Philosophy

The best-kept secret in VC? You only need one golden deal to make a fund wildly successful

Shhh, don’t tell

Our Case Studies

The hunting ground, the philosophy, the team.
Here’s the real meat:

The hunting ground, the philosophy, the team. Here’s the real meat:

leveragevc

Eshyft is like Uber for nursing.

In 2018 Towne nursing, a temp staffing agency for nursing homes for 25+ years partnered with Meir Bulua and Leverage IT to build Eshyft. Since its founding, Eshyft has been rocketing to the top and:
  • Expects to bring in $26M in revenue next year
  • Over 1800 active nurses on its platform and over 200 facilities
  • Projects its valuation to surpass $46M based on forecasted revenues and expansion of 500 more nursing facilities
  • Is in midst of a Series A, raising $5M at a $100M+ valuation
leveragevc

Enthusiast Gaming is the world’s largest platform for esports & video game communities.

Enthusiast’s founder (and principal partner in Leverage VC) Menashe Kestenbaum met Meir Bulua via a business mentoring program. Meir encouraged Menashe to quit his IT job and bring his gaming network ideas to fruition. Meir helped with all areas of development — building the technology, attending meetings, connecting key funding partners and raising funds for the seed round. Meir sat on the board and is currently CIO. Highlights since its founding in 2014 include:

  • Enthusiast went public and is now traded on the Nasdaq and the company has raised a total of $63.2M in funding over 7 rounds
  • Enthusiast’s esports division, Luminosity, is a leading global esports franchise that consists of 7 professional esports teams, including the Vancouver Titans Overwatch team and the Seattle Surge Call of Duty team
  • Enthusiasts digital media platform includes 100+ gaming-related websites and 1,000+ YouTube channels which collectively generate 4.2 billion views monthly
  • Enthusiast joined the Comscore top 100 internet properties ranking in 2020
  • The Company’s integrated ecosystem reaches 300 million + gaming enthusiasts monthly
  • Enthusiast’s entertainment division, EG Live, owns and operates Canada’s largest gaming expo, Enthusiast Gaming Live Expo (EGLX), and the largest mobile gaming event in Europe, Pocket Gamer Connects.
leveragevc

Grit Capital began as an idea: to democratize investing knowledge.

Leverage VC Founder Meir Bulua encouraged CEO Genevieve Roch-Decter to draw from her traditional finance, media and social media expertise and experience (Including external Investor Relations for Enthusiast Gaming) to turn her idea into a fruitful reality: to create a platform for retail investors to connect, learn & access high-quality investment insights & opportunities.

Meir assisted in formalizing the business, helping her shape the vision, the brand helping lead a funding round that sold out within a week. Meir remains an advisor to the company. Grit Capital is on fire since its inception in 2020:

  • #1 FREE newsletter & #4 PAID newsletter on Substack globally
  • Investor reader base of +65k (with +1k paying +US$365/year)
  • Established platform with presence across all major social media plus National TV regular on Fox Business News
  • Community of +400k investors
  • Raised $2.2M in its last funding round, with a pre-money value at $10M
  • +50 investors and group and expert advisory team
  • Team of 10 (Genevieve, 2 Operations, 3 Writers, Tech Team)
  • Dozens of Paying Advertisers
  • Revenue Positive (+$100k/mth in revenue)
  • Aggressively pursuing M&As to expand its social community presence in the retail finance sphere
  • We expect GRIT’s valuation to rise to $50M within 18 months
leveragevc

Curbngo is helping the food-ordering industry increase revenue and decrease overhead.

Curbngo offers the only all-in-one tech suite including POS, touchscreen kiosks, CC processing, online & mobile ordering, KDS, inventory management, custom websites, payroll, and IT services. Curbngo also provides a consumer-facing app that lets users order food with nearly unlimited customization.

After Jack Biderman approached Meir with an idea for a kosher food ordering app, Meir broadened the product offering to encourage curbside orders and joined forces to co-found Curbngo.

Meir helped secure government grants for R&D and raise seed capital. He sourced Curbngo’s developer hires through Leverage IT’s own developer pool. Meir remains an active co-founder of Curbngo. Highlights since its founding in 2018 include:

  • Used by over 200 establishments
  • 18+ Employees
  • Over 20k users in the app
  • Expects to do $25M in sales for 2021-2022
  • Is in the midst of a financing round that values the company at $35M and is forecasting a merchant growth to 7500 establishments by 2025 (representing $145M in commissions)

Leverage VC is on a (strategic) ride to the top

Get in on the incredible deals

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Product-Obsessed

They know the intricacies of their product and are constantly thinking of tweaks and new features.

Powerfully Energetic

They command attention and have a magnetic impact on those around them. People follow them into battle, blindly.

World-Changer

They have big vision and a strong desire to solve real-world problems.

People-Centric

They are self-aware and know when and where they need help, and they are not afraid of accepting assistance. They have the innate ability to build and nurture high-performing teams.

Sponge

They demonstrate a high level of intelligence. They soak up knowledge and know when to listen, learn, and adjust.

Winner

They display a high degree of personal exceptionalism. They are hard on themselves and others, setting high standards of quality and execution.